Featured Blogs
Artificial Intelligence Versus Emotional Intelligence
AI versus EI In the Harvard Business Review, ‘The
What Happens to Businesses That Don’t Digitally Transform?
Governments are claiming they have 'digitally transformed'. The reality
Digital Transformation and Innovation aren’t Powered by Good Ideas
According to Wikipedia, Innovation can simply be defined as a "new idea, more-effective device or process." However, they also go on to say that innovation is often also viewed as the "application of better solutions that meet new requirements, unarticulated needs, or existing market needs.” In my experience, in the context of Digital Transformation, I think none of these explanations work.
Book
The Seven Principles of Digital Business Strategy
by Niall McKeown and Mark Durkin
If we are creating most of our competitive advantage at the strategic planning stage, why are we spending so little time on this and so much time on technology? This book is not about why you should digitally transform and become more strategic; it’s about how. It lays out the steps that must be taken, the data that should be used, and the decision tree to be followed. Following the principles laid out in this book allows organizational leaders, marketers, and technologists to talk at a high strategic level without getting bogged down in the tactics and delivery that consumes most of the time, attention, and activity in the modern workplace.
About the Author:
Niall McKeown
Digital Transformation Strategist, Author, Lecturer, Keynote Speaker & Business Owner. Award-winning strategy consultant, thought leader and in-demand public speaker on digital transformation with a 20-year track record of delivering game-changing strategies for organisations across the globe.








