Digital Transformation strategy consultancy

Using Big Data to create Competitive Advantage in new markets

Our expert Digital Transformation consultants help organisations to create competitive advantage by using big data to drive strategic decision making

STEP 1: INTRODUCTION

The first stage of the process is for us to get to know your organisation, the team members leading transformation and for you to get familiar with the journey which we are about to embark on as partners.

Outcome
We will come to understand you and your business while you will gain a clear vision of where the project will take your business or organisation

STEP 2: DIAGNOSIS OF KEY STRATEGIC CHALLENGES

In order to successfully execute your business strategy, it’s important to understand what the key challenges or barriers will be to achieving your vision. By using data and analytics unique to your business, market and industry, we will diagnose these challenges in order to allow you to combat them successfully.

Outcome
You will have a clear, data-driven picture of your competitors positions in the market versus yours in terms of: competitive advantage, resources, innovations, customer volumes and customer behaviour.

We run Innovation Labs, where our team spends 5 days (10am-5pm) with your team working through a process of innovation which will result in a minimum viable product (MVP) with which you can test the market

STEP 3: IDENTIFYING & VALIDATING OPPORTUNITIES

Using Ionology’s Digital Transformation Framework, we will work with your team to identify new opportunities that can help you overcome strategic challenges and create competitive advantage. To generate data and insights into customer behaviour, we will run experiments to test and adapt our assumptions in the market.

Outcome
Identification and validation of opportunities to innovate and create competitive advantage either within your current market or for new market entry.

STEP 4: PLOTTING YOUR DIGITAL TRANSFORMATION ROADMAP

Based on the data gathered, we will help you plot the next 1-3 years of your journey to Digital Transformation

Outcome
A Digitally Transformed business that uses data to drive decision making, minimise risk, predict outcomes, innovates and achieves strategic ambitions.

Contact Us - WE WOULD LOVE TO HEAR FROM YOU