DIGITAL TRANSFORMATION ADVISORY SERVICES

Our experts use our framework and models to help you plan and implement the changes you need to compete successfully in the digital age.

Our  Transformation Team

Prof. Niall McKeown

Prof. Niall McKeown

Digital Strategy and Leadership specialist. Ionology CEO and Founder

Stefan Deiss

Stefan Deiss

Digital Sourcing Specialist

Seth Erickson

Seth Erickson

Strategy and Communications Specialist

David Halahan

David Halahan

Digital Contracting Specialist

Philippe Marsot

Philippe Marsot

Digital Security Specialist

Michael Reiter

Michael Reiter

Digital Technology Specialist

Deepti Das

Deepti Das

Digital Analytics Specialist

Marko Weitel

Marko Weitel

Digital Project Delivery Specialist

What is Digital Transformation?

The aim of digital transformation is to create sustainable competitive advantage by continually delivering better products and services to customers. In the digital age this is enabled by innovation, technology, digital communications and new business models.

EVERY DIGITAL TRANSFORMATION JOURNEY 
STARTS WITH A ROADMAP

Where are you now? Where are you going? How do you get there?

The Ionology Strategy Quadrant

Each position on the quadrant differs in terms of:

  • Rate of business growth and market share
  • Sources of potential competitive threat
  • Risk of disruption
  • Perceived brand value
  • Demands on resources (time, specialist talent and cash)
  • Differentiated value proposition
  • Market size
  • Effective marketing tactics

CREATING YOUR ROADMAP

Work with our practitioners to map out the right journey for your business using the Ionology Digital Transformation Framework.

DEFINE YOUR STARTING POSITION

  • What is the online strength of your brand (your digital force)?
  • Where do you sit in the digital landscape in comparison to your competitors?
  • How strong is your value proposition?
  • What risks and opportunities do you currently face?

IDENTIFY AND QUANTIFY YOUR OPTIONS FOR GROWTH

  • Where do your best sales opportunities lie?
  • Which competitors can you displace and how?
  • Can you create a more differentiated value proposition?
  • How can you leverage your resources to multiply effectiveness of effort?

CREATE YOUR PLAN OF ACTION AND DEFINE MILESTONES

  • Communicate the vision and engage your staff
  • Create the mile markers, projects and tasks that will bring your plan to life
  • Identify key metrics, analytics and baseline statistics
  • Identify comms and technology requirements

TRANSFORMATION PROJECT DELIVERY

Once you have a roadmap, we can help turn your transformation plans into reality

CUSTOMER ENGAGEMENT Transforming your communications
  • Creating a differentiated value proposition
  • Generating customer insights
  • Defining key metrics
  • Mapping strategy to tactics
  • Executing with excellence.
CULTURE OF INNOVATION Transforming your culture
  • Moving to an agile innovation mindset, minimum viable products and testing ideas.
  • Embedding the processes that will generate constant cycles of innovation, new competitive advantage and engaged staff.
TECHNOLOGY Transforming how you deliver your transformation objectives
  • Transforming your operations and internal processes with technology
  • Reinventing products and services with technology-enabled innovation.

Contact Us – One of our advisors will be in touch soon

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Summary
Consulting
Service Type
Consulting
Provider Name
Ionology,
Area
Global
Description
Ionology are a Digital Transformation Agency. Through expert Transformation consulting, training and the delivery of technology, we help organisations create competitive advantage in the digital age.