Comments on: The Urgent Need for a New Set of Online Metrics http://www.ionology.com/blog/the-urgent-need-for-a-new-set-of-online-metrics/ Results Driven Intelligence from iON Wed, 16 May 2012 14:10:19 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Gareth Dunlop http://www.ionology.com/blog/the-urgent-need-for-a-new-set-of-online-metrics/comment-page-1/#comment-18 Gareth Dunlop Mon, 08 Mar 2010 07:28:09 +0000 http://www.ionology.com/?p=1132#comment-18 Jordan thank you for your comment, and I agree with you that the metrics you mention still have significant value, as long as they are used correctly. As long as the headlong rush for the top right corner of the graph is relaxed, and as a friend of mine puts it we deal with "the cult of volume" when measuring traffic, then there's no reason why these different types of measurements shouldn't peacefully co-exist. Jordan thank you for your comment, and I agree with you that the metrics you mention still have significant value, as long as they are used correctly. As long as the headlong rush for the top right corner of the graph is relaxed, and as a friend of mine puts it we deal with “the cult of volume” when measuring traffic, then there’s no reason why these different types of measurements shouldn’t peacefully co-exist.

]]> By: Jordan McClements http://www.ionology.com/blog/the-urgent-need-for-a-new-set-of-online-metrics/comment-page-1/#comment-17 Jordan McClements Fri, 05 Mar 2010 07:27:33 +0000 http://www.ionology.com/?p=1132#comment-17 I agree with you 90% But if you measure the right things e.g. AdWords spend against total purchase amounts, then I think this sort of graph is still useful... I agree with you 90%

But if you measure the right things e.g. AdWords spend against total purchase amounts, then I think this sort of graph is still useful…

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